EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market /
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| Glavni autor: | |
|---|---|
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
Frankfurt am Main :
Peter Lang,
[2014]
|
| Serija: | Schriften zu Marketing und Management ;
Band 15. |
| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
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