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EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market /

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Detalles Bibliográficos
Autor principal:	El Husseini, Sabine, 1983- (Autor)
Formato:	Electrónico eBook
Lenguaje:	inglés
Publicado:	Frankfurt am Main : Peter Lang, [2014]
Colección:	Schriften zu Marketing und Management ; Band 15.
Materias:	Retail trade > Germany. Pricing > Germany. Electronic books.
Acceso en línea:	An electronic book accessible through the World Wide Web; click to view
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

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