Brand management and marketing of luxury goods /
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Glavni autor: | Scholz, Lucie (Autor) |
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Format: | Elektronički e-knjiga |
Jezik: | engleski |
Izdano: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
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Teme: | |
Online pristup: | An electronic book accessible through the World Wide Web; click to view |
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Slični predmeti
-
The road to luxury : the evolution, markets and strategies of luxury brand management /
od: Som, Ashok, i dr.
Izdano: (2015) -
Luxury retail management how the world's top brands provide quality product and service support /
od: Chevalier, Michel
Izdano: (2012) -
Brands and branding
Izdano: (2003) -
Brand management for international hotels
od: Patricia, Maria
Izdano: (2009) -
Brand zero : the complete branding guide for start-ups /
od: Tai, Jacky
Izdano: (2014)