Brand management and marketing of luxury goods /
Sábháilte in:
Príomhchruthaitheoir: | Scholz, Lucie (Údar) |
---|---|
Formáid: | Leictreonach Ríomhleabhar |
Teanga: | Béarla |
Foilsithe / Cruthaithe: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
|
Ábhair: | |
Rochtain ar líne: | An electronic book accessible through the World Wide Web; click to view |
Clibeanna: |
Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
|
Míreanna comhchosúla
The road to luxury : the evolution, markets and strategies of luxury brand management /
de réir: Som, Ashok, et al.
Foilsithe / Cruthaithe: (2015)
de réir: Som, Ashok, et al.
Foilsithe / Cruthaithe: (2015)
Luxury retail management how the world's top brands provide quality product and service support /
de réir: Chevalier, Michel
Foilsithe / Cruthaithe: (2012)
de réir: Chevalier, Michel
Foilsithe / Cruthaithe: (2012)
Brands and branding
Foilsithe / Cruthaithe: (2003)
Foilsithe / Cruthaithe: (2003)
Brand management for international hotels
de réir: Patricia, Maria
Foilsithe / Cruthaithe: (2009)
de réir: Patricia, Maria
Foilsithe / Cruthaithe: (2009)
Brand zero : the complete branding guide for start-ups /
de réir: Tai, Jacky
Foilsithe / Cruthaithe: (2014)
de réir: Tai, Jacky
Foilsithe / Cruthaithe: (2014)
The challenges facing brand managers today
Foilsithe / Cruthaithe: (2012)
Foilsithe / Cruthaithe: (2012)
Brand meaning management /
Foilsithe / Cruthaithe: (2015)
Foilsithe / Cruthaithe: (2015)
Encyclopaedia of brand equity management.
Foilsithe / Cruthaithe: (2009)
Foilsithe / Cruthaithe: (2009)
Perspectives on branding
de réir: Miletsky, Jason I.
Foilsithe / Cruthaithe: (2009)
de réir: Miletsky, Jason I.
Foilsithe / Cruthaithe: (2009)
Brand Bible the complete guide to building, designing, and sustaining brands /
Foilsithe / Cruthaithe: (2012)
Foilsithe / Cruthaithe: (2012)
Rethinking prestige branding : secrets of the ueber-brands /
de réir: Schaefer, Wolfgang, et al.
Foilsithe / Cruthaithe: (2015)
de réir: Schaefer, Wolfgang, et al.
Foilsithe / Cruthaithe: (2015)
The business of brands
de réir: Miller, Jon, 1971-
Foilsithe / Cruthaithe: (2004)
de réir: Miller, Jon, 1971-
Foilsithe / Cruthaithe: (2004)
Brand management
Foilsithe / Cruthaithe: (2008)
Foilsithe / Cruthaithe: (2008)
Retail marketing and branding a definitive guide to maximizing ROI /
de réir: Perrey, Jesko
Foilsithe / Cruthaithe: (2013)
de réir: Perrey, Jesko
Foilsithe / Cruthaithe: (2013)
Retail marketing and branding a definitive guide to maximizing ROI /
de réir: Perrey, Jesko
Foilsithe / Cruthaithe: (2011)
de réir: Perrey, Jesko
Foilsithe / Cruthaithe: (2011)
What great brands do : the seven brand-building principles that separate the best from the rest /
de réir: Yohn, Denise Lee, 1967-
Foilsithe / Cruthaithe: (2014)
de réir: Yohn, Denise Lee, 1967-
Foilsithe / Cruthaithe: (2014)
Connective branding building brand equity in a demanding world /
de réir: Fisher-Buttinger, Claudia
Foilsithe / Cruthaithe: (2008)
de réir: Fisher-Buttinger, Claudia
Foilsithe / Cruthaithe: (2008)
Brand stretch why 1 in 2 extensions fail and how to beat the odds : a brandgym workout /
de réir: Taylor, David, 1964-
Foilsithe / Cruthaithe: (2004)
de réir: Taylor, David, 1964-
Foilsithe / Cruthaithe: (2004)
Brands laid bare using market research for evidence-based brand management /
de réir: Ford, Kevin
Foilsithe / Cruthaithe: (2005)
de réir: Ford, Kevin
Foilsithe / Cruthaithe: (2005)
A master class in brand planning the timeless works of Stephen King /
de réir: King, Stephen, 1931-2006
Foilsithe / Cruthaithe: (2007)
de réir: King, Stephen, 1931-2006
Foilsithe / Cruthaithe: (2007)
Romancing the brand : how brands create strong, intimate relationships with customers /
de réir: Halloran, Tim, 1969-
Foilsithe / Cruthaithe: (2014)
de réir: Halloran, Tim, 1969-
Foilsithe / Cruthaithe: (2014)
The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
de réir: Salinas, Gabriela
Foilsithe / Cruthaithe: (2009)
de réir: Salinas, Gabriela
Foilsithe / Cruthaithe: (2009)
Brand relevance making competitors irrelevant /
de réir: Aaker, David A.
Foilsithe / Cruthaithe: (2011)
de réir: Aaker, David A.
Foilsithe / Cruthaithe: (2011)
Designing brand identity an essential guide for the whole branding team /
de réir: Wheeler, Alina
Foilsithe / Cruthaithe: (2013)
de réir: Wheeler, Alina
Foilsithe / Cruthaithe: (2013)
Three threats to brand relevance strategies that work /
de réir: Aaker, David
Foilsithe / Cruthaithe: (2013)
de réir: Aaker, David
Foilsithe / Cruthaithe: (2013)
You are the brand
de réir: Adubato, Steve
Foilsithe / Cruthaithe: (2011)
de réir: Adubato, Steve
Foilsithe / Cruthaithe: (2011)
Living it up our love affair with luxury /
de réir: Twitchell, James B., 1943-
Foilsithe / Cruthaithe: (2002)
de réir: Twitchell, James B., 1943-
Foilsithe / Cruthaithe: (2002)
60-minute brand strategist the essential brand book for marketing professionals /
de réir: Mootee, Idris, 1958-
Foilsithe / Cruthaithe: (2013)
de réir: Mootee, Idris, 1958-
Foilsithe / Cruthaithe: (2013)
Brand identity factors developing a successful Islamic brand /
de réir: Alihodzic, Vedad
Foilsithe / Cruthaithe: (2013)
de réir: Alihodzic, Vedad
Foilsithe / Cruthaithe: (2013)
Origination : the geographies of brands and branding /
de réir: Pike, Andy
Foilsithe / Cruthaithe: (2015)
de réir: Pike, Andy
Foilsithe / Cruthaithe: (2015)
Methods for assessing brand value a comparison between the Interbrand model and the BBDOs Brand Equity Evaluator model /
de réir: J., Tatiana Soto
Foilsithe / Cruthaithe: (2008)
de réir: J., Tatiana Soto
Foilsithe / Cruthaithe: (2008)
Brain tattoos creating unique brands that stick in your customers' minds /
de réir: Post, Karen
Foilsithe / Cruthaithe: (2005)
de réir: Post, Karen
Foilsithe / Cruthaithe: (2005)
Igniting the brand strategies that have shot brands to success /
de réir: Cahill, Jonathan
Foilsithe / Cruthaithe: (2008)
de réir: Cahill, Jonathan
Foilsithe / Cruthaithe: (2008)
The brutal truth about Asian branding and how to break the vicious cycle
de réir: Baladi, Joseph
Foilsithe / Cruthaithe: (2011)
de réir: Baladi, Joseph
Foilsithe / Cruthaithe: (2011)
The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
de réir: Mathieson, Rick
Foilsithe / Cruthaithe: (2010)
de réir: Mathieson, Rick
Foilsithe / Cruthaithe: (2010)
Handbook of brand semiotics /
Foilsithe / Cruthaithe: (2015)
Foilsithe / Cruthaithe: (2015)
Handbook of brand relationships
Foilsithe / Cruthaithe: (2009)
Foilsithe / Cruthaithe: (2009)
Breakthrough branding : positioning your library to survive and thrive /
de réir: Walters, Suzanne, et al.
Foilsithe / Cruthaithe: (2013)
de réir: Walters, Suzanne, et al.
Foilsithe / Cruthaithe: (2013)
Hospitality branding
de réir: Dev, Chekitan S. (Chekitan Singh), 1959-
Foilsithe / Cruthaithe: (2012)
de réir: Dev, Chekitan S. (Chekitan Singh), 1959-
Foilsithe / Cruthaithe: (2012)
Let them eat cake marketing luxury to the masses-as well as the classes /
de réir: Danziger, Pamela N.
Foilsithe / Cruthaithe: (2005)
de réir: Danziger, Pamela N.
Foilsithe / Cruthaithe: (2005)
Míreanna comhchosúla
-
The road to luxury : the evolution, markets and strategies of luxury brand management /
de réir: Som, Ashok, et al.
Foilsithe / Cruthaithe: (2015) -
Luxury retail management how the world's top brands provide quality product and service support /
de réir: Chevalier, Michel
Foilsithe / Cruthaithe: (2012) -
Brands and branding
Foilsithe / Cruthaithe: (2003) -
Brand management for international hotels
de réir: Patricia, Maria
Foilsithe / Cruthaithe: (2009) -
Brand zero : the complete branding guide for start-ups /
de réir: Tai, Jacky
Foilsithe / Cruthaithe: (2014)