Loyalty cards in the apparel industry in Germany and Spain : is the implementation of a global marketing approach reasonable when operating both in a southern and a northern European country? /

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Bibliografski detalji
Glavni autor: Janotta, Sarah-Mailin (Autor)
Format: Elektronički e-knjiga
Jezik:engleski
Izdano: Hamburg : Anchor Academic Publishing, 2014.
Teme:
Online pristup:An electronic book accessible through the World Wide Web; click to view
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Opis
Opis fizičkog objekta:1 online resource (133 pages) : illustrations
Bibliografija:Includes bibliographical references.
ISBN:9783954895151 (e-book)