Customer experiences affect customer loyalty : an empirical investigation of the starbucks experience using structural equation modeling /
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Autor Principal: | |
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Formato: | Electrónico eBook |
Idioma: | inglés |
Publicado: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
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Series: | Compact.
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Subjects: | |
Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
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Descrición Física: | 1 online resource (63 pages) : illustrations (some color), tables. |
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Bibliografía: | Includes bibliographical references. |
ISBN: | 9783954896189 (e-book) |