Customer experiences affect customer loyalty : an empirical investigation of the starbucks experience using structural equation modeling /
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
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| Series: | Compact.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Physical Description: | 1 online resource (63 pages) : illustrations (some color), tables. |
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| Bibliography: | Includes bibliographical references. |
| ISBN: | 9783954896189 (e-book) |