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Romancing the brand : how brands create strong, intimate relationships with customers /

Furkejuvvon:

Bibliográfalaš dieđut
Váldodahkki:	Halloran, Tim, 1969-
Eará dahkkit:	Morgan, Adrian
Materiálatiipa:	Elektrovnnalaš E-girji
Giella:	eaŋgalasgiella
Almmustuhtton:	San Francisco, California : Jossey-Bass, 2014.
Fáttát:	Branding (Marketing) Product management. Customer relations. Electronic books.
Liŋkkat:	An electronic book accessible through the World Wide Web; click to view
Fáddágilkorat:	Lasit fáddágilkoriid Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!

Geahča maid

Handbook of brand relationships
Almmustuhtton: (2009)

Brand zero : the complete branding guide for start-ups /
Dahkki: Tai, Jacky
Almmustuhtton: (2014)

Perspectives on branding
Dahkki: Miletsky, Jason I.
Almmustuhtton: (2009)

Rethinking prestige branding : secrets of the ueber-brands /
Dahkki: Schaefer, Wolfgang, et al.
Almmustuhtton: (2015)

Brand Bible the complete guide to building, designing, and sustaining brands /
Almmustuhtton: (2012)

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
Dahkki: Vincent, Laurence
Almmustuhtton: (2012)

Brand meaning management /
Almmustuhtton: (2015)

The challenges facing brand managers today
Almmustuhtton: (2012)

What great brands do : the seven brand-building principles that separate the best from the rest /
Dahkki: Yohn, Denise Lee, 1967-
Almmustuhtton: (2014)

The experience effect engage your customers with a consistent and memorable brand experience /
Dahkki: Joseph, Jim, 1963-
Almmustuhtton: (2010)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
Dahkki: Salinas, Gabriela
Almmustuhtton: (2009)

A master class in brand planning the timeless works of Stephen King /
Dahkki: King, Stephen, 1931-2006
Almmustuhtton: (2007)

Brands and branding
Almmustuhtton: (2003)

Brand management
Almmustuhtton: (2008)

Retail marketing and branding a definitive guide to maximizing ROI /
Dahkki: Perrey, Jesko
Almmustuhtton: (2011)

Retail marketing and branding a definitive guide to maximizing ROI /
Dahkki: Perrey, Jesko
Almmustuhtton: (2013)

Branded customer service the new competitive edge /
Dahkki: Barlow, Janelle, 1943-
Almmustuhtton: (2006)

You are the brand
Dahkki: Adubato, Steve
Almmustuhtton: (2011)

Beyond the brand why engaging the right customers is essential to winning in business /
Dahkki: Winsor, John, 1959-
Almmustuhtton: (2004)

Brand advocates turning enthusiastic customers into a powerful marketing force /
Dahkki: Fuggetta, Rob
Almmustuhtton: (2012)

Branded entertainment : dealmaking strategies & techniques for industry professionals /
Dahkki: Valero, Damaris, 1966-
Almmustuhtton: (2015)

Igniting the brand strategies that have shot brands to success /
Dahkki: Cahill, Jonathan
Almmustuhtton: (2008)

Designing B2B brands lessons from Deloitte and 182,000 brand managers /
Dahkki: Martinez Onaindia, Carlos
Almmustuhtton: (2013)

The business of brands
Dahkki: Miller, Jon, 1971-
Almmustuhtton: (2004)

Handbook of brand semiotics /
Almmustuhtton: (2015)

60-minute brand strategist the essential brand book for marketing professionals /
Dahkki: Mootee, Idris, 1958-
Almmustuhtton: (2013)

Connective branding building brand equity in a demanding world /
Dahkki: Fisher-Buttinger, Claudia
Almmustuhtton: (2008)

Brand stretch why 1 in 2 extensions fail and how to beat the odds : a brandgym workout /
Dahkki: Taylor, David, 1964-
Almmustuhtton: (2004)

Encyclopaedia of brand equity management.
Almmustuhtton: (2009)

Brand management for international hotels
Dahkki: Patricia, Maria
Almmustuhtton: (2009)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
Dahkki: Mathieson, Rick
Almmustuhtton: (2010)

Designing brand identity an essential guide for the whole branding team /
Dahkki: Wheeler, Alina
Almmustuhtton: (2013)

Brand, organizational identity and reputation in SMEs an overview /
Almmustuhtton: (2007)

Basics of branding : a practical guide for managers /
Dahkki: Gronlund, Jay
Almmustuhtton: (2013)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
Dahkki: Mbalya, Richard
Almmustuhtton: (2010)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
Dahkki: Githinji, Kennedy Gakuru
Almmustuhtton: (2011)

Brand management and marketing of luxury goods /
Dahkki: Scholz, Lucie
Almmustuhtton: (2014)

Brand relevance making competitors irrelevant /
Dahkki: Aaker, David A.
Almmustuhtton: (2011)

Fostering brand community through social media /
Dahkki: Humphrey, William F., et al.
Almmustuhtton: (2016)

Brand, identity and corporate reputation /
Almmustuhtton: (2015)