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Romancing the brand : how brands create strong, intimate relationships with customers /

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Détails bibliographiques
Auteur principal:	Halloran, Tim, 1969-
Autres auteurs:	Morgan, Adrian
Format:	Électronique eBook
Langue:	anglais
Publié:	San Francisco, California : Jossey-Bass, 2014.
Sujets:	Branding (Marketing) Product management. Customer relations. Electronic books.
Accès en ligne:	An electronic book accessible through the World Wide Web; click to view
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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