The rhetoric of moral protest : public campaigns, celebrity endorsement, and political mobilization /
Zapisane w:
| 1. autor: | |
|---|---|
| Format: | Elektroniczne E-book |
| Język: | angielski |
| Wydane: |
Berlin ; New York :
W. de Gruyter,
1996.
|
| Seria: | De Gruyter studies in organization ;
76 |
| Hasła przedmiotowe: | |
| Dostęp online: | An electronic book accessible through the World Wide Web; click to view |
| Etykiety: |
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Spis treści:
- part I. Towards a theory of political mobilization
- part II. Investing in popular music : the opportunities for campaigning
- part III. Designing and composing protest simulacra : the campaign events and artifacts
- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action
- part V. The globalization of collective action : international campaigns in context.