The brand IDEA : managing nonprofit brands with integrity, democracy and affinity /
Gardado en:
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| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
San Francisco :
Jossey Bass & Pfeiffer Imprints, Wiley,
[2014]
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| Edición: | First edition. |
| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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| Descrición Física: | 1 online resource (234 pages) |
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| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781118573303 (ebook) |