Maisel, L., & Cokins, G. (2014). Predictive business analytics: Forward-looking capabilities to improve business performance. John Wiley & Sons, Inc..
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Citação norma Chicago
Maisel, Lawrence, and Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. Hoboken, New Jersey: John Wiley & Sons, Inc., 2014.
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Citação norma MLA
Maisel, Lawrence, and Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. John Wiley & Sons, Inc., 2014.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.