Maisel, L., & Cokins, G. (2014). Predictive business analytics: Forward-looking capabilities to improve business performance. John Wiley & Sons, Inc..
Cita Chicago (17th ed.)Maisel, Lawrence, i Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. Hoboken, New Jersey: John Wiley & Sons, Inc., 2014.
Cita MLA (9th ed.)Maisel, Lawrence, i Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. John Wiley & Sons, Inc., 2014.
Atenció: Aquestes cites poden no estar 100% correctes.