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Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /

Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Freed, Larry
Μορφή:	Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:	Αγγλικά
Έκδοση:	Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Θέματα:	Consumer satisfaction. Marketing research > Statistical methods. Word-of-mouth advertising. Internet marketing. Electronic books.
Διαθέσιμο Online:	An electronic book accessible through the World Wide Web; click to view
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Παρόμοια τεκμήρια

The secrets of word-of-mouth marketing how to trigger exponential sales through runaway word of mouth /
από: Silverman, George, 1942-
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Brand advocates turning enthusiastic customers into a powerful marketing force /
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The passion conversation understanding, sparking, and sustaining word of mouth marketing /
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από: Geddes, Brad
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Consumer satisfaction advancements in theory, modeling, and empirical findings /
από: Peluso, Alessandro M., 1978-
Έκδοση: (2011)

The joyless economy the psychology of human satisfaction /
από: Scitovsky, Tibor
Έκδοση: (1992)

Promotion : analysis, creativity, and strategy /
από: Dommermuth, William P.
Έκδοση: (1984)

Social media marketing : strategies in utilizing consumer-generated content /
από: Moriuchi, Emi
Έκδοση: (2016)

Cybermarketing essentials for success /
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3G marketing on the internet third generation internet marketing strategies for online success /
από: Sweeney, Susan, 1956-
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Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods /
από: Hayes, Bob E., 1963-
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από: Allen, Cliff, 1948-
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από: Hasen, Jeff, 1958-
Έκδοση: (2012)

Generative Vorhersagetechniken fur Raten und Ontologie-basierte Ahnlichkeitsberechnung mit Anwendungen im Suchmaschinenmarketing /
από: Kalkowski, Edgar
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Promotional strategy /
από: Engel, James F.
Έκδοση: (1971)

Promotional strategy : managing the marketing communications process /
από: Engel, James F.
Έκδοση: (1979)

Modern analysis of customer surveys with applications using R /
Έκδοση: (2011)

Big data marketing : engage your customers more effectively and drive value /
από: Arthur, Lisa
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Brainfluence 100 ways to persuade and convince customers with neuromarketing /
από: Dooley, Roger, 1952-
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Get the word out Entrepreneur magazine's 98 marketing tips for promoting your business /
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Integrated advertising, promotion & marketing communications /
από: Clow, Kenneth E.
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από: Heyman, Jay H., 1939-
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The emerging high-tech consumer a market profile and marketing strategy implications /
Έκδοση: (1997)

Digital marketing global strategies from the world's leading experts /
από: Wind, Yoram
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Behavioral marketing : delivering personalized experiences at scale /
από: Walters, Dave, 1968-
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Bottom-up marketing /
από: Ries, Al
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What sticks
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Guerrilla marketing for dummies
από: Margolis, Jonathan
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Building a brand an Emerald guide.
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The daily you how the new advertising industry is defining your identity and your worth /
από: Turow, Joseph
Έκδοση: (2011)

Consumer boycotts effecting change through the marketplace and the media /
από: Friedman, Monroe
Έκδοση: (1999)

Youthnation : building remarkable brands in a youth-driven culture /
από: Britton, Matthew
Έκδοση: (2015)

Why it sells : decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys /
από: Danesi, Marcel
Έκδοση: (2008)

YouTube and video marketing an hour a day /
από: Jarboe, Greg, 1949-
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Magnetic service /
από: Bell, Chip R.
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50 ways to keep your customers : "and get new ones" /
από: Timm, Paul R.
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