Content marketing for nonprofits a communications map for engaging your community, becoming a favorite cause, and raising more money /

Kaydedildi:
Detaylı Bibliyografya
Yazar: Leroux Miller, Kivi, 1969-
Müşterek Yazar: ebrary, Inc
Materyal Türü: Elektronik Ekitap
Dil:İngilizce
Baskı/Yayın Bilgisi: San Francisco : Jossey-Bass, 2013.
Edisyon:1st ed.
Seri Bilgileri:Jossey-Bass nonprofit guidebook series.
Konular:
Online Erişim:An electronic book accessible through the World Wide Web; click to view
Etiketler: Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
İçindekiler:
  • pt. 1. Finding a new path : the power of content marketing
  • pt. 2. Who will go with you : redefining your marketing relationships
  • pt. 3. Envision the journey : preparing your content marketing plan
  • pt. 4. Set out on your trek : implementing your content marketing strategy
  • pt. 5. The right provisions for the journey : what you need to know about the channels your choose.