Content marketing for nonprofits a communications map for engaging your community, becoming a favorite cause, and raising more money /

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Leroux Miller, Kivi, 1969-
Байгууллагын зохиогч: ebrary, Inc
Формат: Цахим Цахим ном
Хэл сонгох:англи
Хэвлэсэн: San Francisco : Jossey-Bass, 2013.
Хэвлэл:1st ed.
Цуврал:Jossey-Bass nonprofit guidebook series.
Нөхцлүүд:
Онлайн хандалт:An electronic book accessible through the World Wide Web; click to view
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
Агуулга:
  • pt. 1. Finding a new path : the power of content marketing
  • pt. 2. Who will go with you : redefining your marketing relationships
  • pt. 3. Envision the journey : preparing your content marketing plan
  • pt. 4. Set out on your trek : implementing your content marketing strategy
  • pt. 5. The right provisions for the journey : what you need to know about the channels your choose.