A/B testing the most powerful way to turn clicks into customers /
Gorde:
| Egile nagusia: | |
|---|---|
| Erakunde egilea: | |
| Beste egile batzuk: | , |
| Formatua: | Baliabide elektronikoa eBook |
| Hizkuntza: | ingelesa |
| Argitaratua: |
Hoboken :
Wiley,
2013.
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| Gaiak: | |
| Sarrera elektronikoa: | An electronic book accessible through the World Wide Web; click to view |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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Aurkibidea:
- How A/B testing helped win the White House-- twice
- What to test
- Refine, explore, and refine
- Less is more : reduce choices
- Conclusion
- Acknowledgements.