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| Korporace: | , |
|---|---|
| Další autoři: | , |
| Médium: | Elektronický zdroj E-kniha |
| Jazyk: | angličtina |
| Vydáno: |
Chichester, West Sussex :
John Wiley and Sons, Inc.,
2013.
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| Témata: | |
| On-line přístup: | An electronic book accessible through the World Wide Web; click to view |
| Tagy: |
Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!
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Obsah:
- pt. I. The future of public relations
- pt. II. Audiences and online habits
- pt. III. Conversations
- pt. IV. New channels, new connections
- pt. V. Professional practice
- pt. VI. Business change and opportunities for the public relations industry
- pt. VII. Future proofing the public relations industry.