Experience design a framework for integrating brand, experience, and value /
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| Main Author: | |
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| Corporate Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
2013.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- section I. Context
- section II. Frameworks and tools
- section III. Moving forward.