Literary advertising and the shaping of British romanticism

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Mason, Nicholas, 1970-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Baltimore : Johns Hopkins University Press, 2013.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • Advertising in the romantic century
  • The progress of puffery
  • Building brand Byron
  • L.E.L., bandwagon marketing, and the rise of visual culture
  • Puffery and the "death" of literature in late-romantic Britain
  • Conclusion: The art of advertising.