Communicating the new how to make the complex, unfamiliar or still-fuzzy understandable to others /

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Bibliographic Details
Main Author: Erwin, Kim, 1965-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Hoboken, NJ : John Wiley & Sons, Inc., c2014.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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010 |z  2013002845 
020 |z 9781118394175 (pbk.) 
020 |z 9781118421987 
035 |a (CaPaEBR)ebr10738081 
035 |a (OCoLC)857067466 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415.123  |b .E79 2014eb 
082 0 4 |a 658.4/5  |2 23 
100 1 |a Erwin, Kim,  |d 1965- 
245 1 0 |a Communicating the new  |h [electronic resource] :  |b how to make the complex, unfamiliar or still-fuzzy understandable to others /  |c Kim Erwin. 
260 |a Hoboken, NJ :  |b John Wiley & Sons, Inc.,  |c c2014. 
300 |a 256 p. 
500 |a Includes index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Communication in marketing. 
650 0 |a New products. 
650 0 |a Business communication. 
650 0 |a Communication in organizations. 
650 0 |a Communication in management. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10738081  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 161440  |d 161440