The business solution to poverty designing products and services for three billion new customers /

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Bibliografische gegevens
Hoofdauteur: Polak, Paul
Coauteur: ebrary, Inc
Andere auteurs: Warwick, Mal
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: San Francisco : Berrett-Koehler Publishers, Inc., 2013.
Editie:1st ed.
Onderwerpen:
Online toegang:An electronic book accessible through the World Wide Web; click to view
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Inhoudsopgave:
  • Preface
  • Introduction: eight keys to ending poverty
  • Only business can end poverty
  • "The poor are very different from you and me"
  • What is poverty?
  • What can government and philanthropy do?
  • Why business is best equipped to fight global poverty
  • Zero-based design and the bottom billions
  • What to do before you launch your business
  • The ruthless pursuit of affordability
  • Zero-based design in practice : low-cost drip irrigation
  • Design for the market
  • Zero-based design in practice : a cautionary tale
  • Design for scale
  • Zero-based design in practice: safe drinking water for small villages
  • Design for delivery the last 500 feet
  • Building a mission-driven global business
  • Opportunities abound
  • It's your turn now
  • Resources : takeaways and what we say to critics
  • Notes
  • Acknowledgments
  • About the authors
  • Index.