Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Searvvušdahkki: | |
| Eará dahkkit: | , |
| Materiálatiipa: | Elektrovnnalaš E-girji |
| Giella: | eaŋgalasgiella |
| Almmustuhtton: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
2013.
|
| Preanttus: | 2nd ed. |
| Fáttát: | |
| Liŋkkat: | An electronic book accessible through the World Wide Web; click to view |
| Fáddágilkorat: |
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Sisdoallologahallan:
- pt. I. Strategy and planning
- pt. II. Focus on branding
- pt. III. Generating and nurturing leads
- pt. IV. Making the sale.