Irrationality in health care what behavioral economics reveals about what we do and why /

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מידע ביבליוגרפי
מחבר ראשי:	Hough, Douglas E.
מחבר תאגידי:	ebrary, Inc
פורמט:	אלקטרוני ספר אלקטרוני
שפה:	אנגלית
יצא לאור:	Stanford, Calif. : Stanford Economics and Finance, an imprint of Stanford University Press, 2013.
נושאים:	Medical economics > United States. Medical care > United States. Health behavior > United States. Economics > Psychological aspects. Electronic books.
גישה מקוונת:	An electronic book accessible through the World Wide Web; click to view
תגים:	הוספת תג אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!

תוכן הענינים:

What is behavioral economics--and why should we care?
Keeping what we have, even if we don't like it
Managing expectations and behavior
Understanding the stubbornly inconsistent patient
Understanding the stubbornly inconsistent consumer
Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient
Explaining the cumulative impact of physicians' decisions
Can we use the concepts of behavioral economics to transform health care?

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