The handbook of communication and corporate reputation

"With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefi...

Ausführliche Beschreibung

Bibliographische Detailangaben

Körperschaft:	ebrary, Inc
Weitere Verfasser:	Carroll, Craig E.
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	Chicester [England] : Wiley-Blackwell, 2013.
Schriftenreihe:	Handbooks in communication and media ; 46.
Schlagworte:	Corporate culture. Business ethics. Mass media and business. Electronic books.
Online-Zugang:	An electronic book accessible through the World Wide Web; click to view
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