Strategic management of health care organizations

Na minha lista:
Detalhes bibliográficos
Autor principal: Ginter, Peter M.
Autor Corporativo: ebrary, Inc
Outros Autores: Duncan, W. Jack (Walter Jack), Swayne, Linda E.
Formato: Recurso Electrónico livro electrónico
Idioma:inglês
Publicado em: San Francisco, Calif. : John Wiley & Sons/Jossey-Bass, c2013.
Edição:7th ed.
Assuntos:
Acesso em linha:An electronic book accessible through the World Wide Web; click to view
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
Sumário:
  • The nature of strategic management
  • Understanding and analyzing the general environment and the health care environment
  • Service area competitor analysis
  • Internal environmental analysis and competitive advantage
  • Directional strategies
  • Developing strategic alternatives
  • Evaluation of alternatives and strategic choice
  • Value adding service delivery strategies
  • Value adding support strategies
  • Communicating the strategy and developing action plans.