Geomarketing methods and strategies in special martketing /
Gardado en:
| Autor Principal: | |
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| Autor Corporativo: | |
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| Formato: | Electrónico eBook |
| Idioma: | inglés francés |
| Publicado: |
London : Newport Beach, Calif. :
ISTE Ltd. ; ISTE USA,
2006.
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| Edición: | 1st ed. |
| Series: | Geographical information systems series.
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- pt. 1. Consumer behavior and geographic information
- pt. 2. Retail location and geographic information
- pt. 3. Marketing management and geographic information.