Trust, globalisation and market expansion
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| Ente Autore: | |
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| Altri autori: | , , |
| Natura: | Elettronico eBook |
| Lingua: | inglese |
| Pubblicazione: |
New York :
Nova Science Publishers,
c2009.
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| Serie: | Economic issues, problems and perspectives series.
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| Soggetti: | |
| Accesso online: | An electronic book accessible through the World Wide Web; click to view |
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Sommario:
- pt. I. Introduction
- pt. II. The role of trust in a changing business world
- pt. III. The role of trust within institutional and network elements of globalising
- pt. IV. The role of trust in consumer decisions.