Hollywood stardom

"By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom. Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis...

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Библиографические подробности
Главный автор: McDonald, Paul, 1963-
Соавтор: ebrary, Inc
Формат: Электронный ресурс eКнига
Язык:английский
Опубликовано: Malden, Mass. : Wiley-Blackwell, 2013.
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Online-ссылка:An electronic book accessible through the World Wide Web; click to view
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Описание
Итог:"By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom. Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis whereby the 'star image' is replaced with the 'star brand' Offers the first extensive analysis of stardom in the 'post-studio' era; Combines genre, narrative, acting, and discourse analysis with aspects of marketing theory and the economic analysis of the film market; Draws on an extensive body of research data not previously deployed in film scholarship; A wide range of star examples are explored including George Clooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, Will Smith, and Julia Roberts "--
Объем:viii, 342 p. : ill.
Библиография:Includes bibliographical references and index.