Setting profitable prices a step-by-step guide to pricing strategy--without hiring a consultant /
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| Autore principale: | |
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| Ente Autore: | |
| Natura: | Elettronico eBook |
| Lingua: | inglese |
| Pubblicazione: |
Hoboken, N.J. :
John Wiley & Sons,
c2013.
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| Soggetti: | |
| Accesso online: | An electronic book accessible through the World Wide Web; click to view |
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Sommario:
- pt. 1. How to set prices for maximum profits
- pt. 2. How the market will value your new product
- pt. 3. Your cost analysis
- pt. 4. Fine-tuning your price
- pt. 5. Testing your prices
- pt. 6. Pricing in special situations.