Greener marketing a global perspective on greening marketing practice /
Wedi'i Gadw mewn:
| Awdur Corfforaethol: | |
|---|---|
| Awduron Eraill: | , |
| Fformat: | Electronig eLyfr |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
Sheffield :
Greenleaf Pub.,
1999.
|
| Rhifyn: | 2nd ed. |
| Pynciau: | |
| Mynediad Ar-lein: | An electronic book accessible through the World Wide Web; click to view |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
Tabl Cynhwysion:
- section 1. Strategic developments
- section 2. Greening the 'Marketing Mix'
- section 3. Case studies.