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Quantitative modelling in marketing and management

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Bibliographic Details
Main Author:	Moutinho, Luiz
Corporate Author:	ebrary, Inc
Other Authors:	Huarng, Kun-Huang
Format:	Electronic eBook
Language:	English
Published:	Singapore ; Hackensack, N.J. : World Scientific, c2013.
Subjects:	Management > Mathematical models. Marketing > Mathematical models. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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