Measuring the networked nonprofit using data to change the world /

"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As...

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Detalhes bibliográficos

Autor principal:	Kanter, Beth, 1957-
Autor Corporativo:	ebrary, Inc
Outros Autores:	Delahaye Paine, Katie, 1952-, Paarlberg, William T.
Formato:	Recurso Eletrônico livro eletrônico
Idioma:	inglês
Publicado em:	San Francisco : Jossey-Bass, a Wiley imprint, 2012.
Edição:	1st ed.
Assuntos:	Nonprofit organizations. Social networks. Electronic books.
Acesso em linha:	An electronic book accessible through the World Wide Web; click to view
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