Measuring the networked nonprofit using data to change the world /

"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As fund...

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Detalles Bibliográficos
Autor principal: Kanter, Beth, 1957-
Autor Corporativo: ebrary, Inc
Otros Autores: Delahaye Paine, Katie, 1952-, Paarlberg, William T.
Formato: Electrónico eBook
Lenguaje:inglés
Publicado: San Francisco : Jossey-Bass, a Wiley imprint, 2012.
Edición:1st ed.
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Acceso en línea:An electronic book accessible through the World Wide Web; click to view
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