Metaphor and mills figurative language in business and economics /
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| Autor kompanije: | |
|---|---|
| Daljnji autori: | , |
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
Berlin ; Boston :
De Gruyter Mouton,
c2012.
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| Serija: | Applications of cognitive linguistics,
19 |
| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
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Sadržaj:
- section I. Metaphor in economic theory and in economics as an academic discipline
- section II. Cultural filters in contrastive studies
- section III. Metaphor in the economy and business in practice.