Metaphor and mills figurative language in business and economics /
Gorde:
| Erakunde egilea: | |
|---|---|
| Beste egile batzuk: | , |
| Formatua: | Baliabide elektronikoa eBook |
| Hizkuntza: | ingelesa |
| Argitaratua: |
Berlin ; Boston :
De Gruyter Mouton,
c2012.
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| Saila: | Applications of cognitive linguistics,
19 |
| Gaiak: | |
| Sarrera elektronikoa: | An electronic book accessible through the World Wide Web; click to view |
| Etiketak: |
Etiketa erantsi
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|
Aurkibidea:
- section I. Metaphor in economic theory and in economics as an academic discipline
- section II. Cultural filters in contrastive studies
- section III. Metaphor in the economy and business in practice.