New vocabularies, old ideas culture, Irishness and the advertising industry /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: O'Boyle, Neil
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Bern : Peter Lang, c2011.
Cyfres:Reimagining Ireland, v. 22
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • The Irish advertising industry and internationalisation
  • Advertising, Irishness and the nation brand
  • The dodgy territory of Irishness
  • Knowing what it means to be Irish
  • The Smithwick's locals campaign.