Consumer satisfaction advancements in theory, modeling, and empirical findings /
Bewaard in:
| Hoofdauteur: | |
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| Coauteur: | |
| Formaat: | Elektronisch E-boek |
| Taal: | Engels |
| Gepubliceerd in: |
Bern, Switzerland ; New York :
Peter Lang,
c2011.
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| Onderwerpen: | |
| Online toegang: | An electronic book accessible through the World Wide Web; click to view |
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Inhoudsopgave:
- Introduction
- The construct of consumer satisfaction
- An application of the knowledge-hope model of consumer satisfaction
- Methodology
- Research implications and operational strategies to increase consumer satisfaction.