Consumer satisfaction advancements in theory, modeling, and empirical findings /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Peluso, Alessandro M., 1978-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Bern, Switzerland ; New York : Peter Lang, c2011.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • Introduction
  • The construct of consumer satisfaction
  • An application of the knowledge-hope model of consumer satisfaction
  • Methodology
  • Research implications and operational strategies to increase consumer satisfaction.