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Advances in international marketing Volume 23, Interdisciplinary approaches to product design, innovation, & branding in international marketing /

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Bibliographic Details
Corporate Author:	ebrary, Inc
Other Authors:	Swan, K. Scott, Zou, Shaoming
Format:	Electronic eBook
Language:	English
Published:	Bingley : Emerald, 2012.
Series:	Advances in international marketing ; v. 23
Subjects:	Export marketing. International business enterprises. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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