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Marketing calculator measuring and managing return on marketing investment /

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Detalhes bibliográficos
Autor principal:	Powell, Guy R.
Autor Corporativo:	ebrary, Inc
Formato:	Recurso Eletrônico livro eletrônico
Idioma:	inglês
Publicado em:	Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), 2008.
Assuntos:	Marketing > Management. Marketing > Cost effectiveness. Electronic books.
Acesso em linha:	An electronic book accessible through the World Wide Web; click to view
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

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