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Marketing calculator measuring and managing return on marketing investment /

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Detalles Bibliográficos
Autor Principal:	Powell, Guy R.
Autor Corporativo:	ebrary, Inc
Formato:	Electrónico eBook
Idioma:	inglés
Publicado:	Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), 2008.
Subjects:	Marketing > Management. Marketing > Cost effectiveness. Electronic books.
Acceso en liña:	An electronic book accessible through the World Wide Web; click to view
Tags:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

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