Facebook marketing an hour a day /
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Autore principale: | |
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Enti autori: | , , |
Altri autori: | |
Natura: | Elettronico eBook |
Lingua: | inglese |
Pubblicazione: |
Indianapolis, Ind. :
John Wiley & Sons,
c2012.
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Edizione: | 2nd ed. |
Serie: | Serious skills.
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Soggetti: | |
Accesso online: | An electronic book accessible through the World Wide Web; click to view |
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Sommario:
- Internet marketing 1985-2010
- What is Facebook?
- Develop a Facebook strategy and measure success
- Month 1: create the plan and get started
- Month 2: establish corporate presence with pages and groups
- Month 3: create demand with Facebook ads
- Month 4: advanced tactics and campaign integration
- Customized experiences via Facebook applications
- The analytics of Facebook
- Organizational considerations.