Seducing the subconscious the psychology of emotional influence in advertising /
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Chichester, West Sussex ; Hoboken, NJ :
Wiley,
2012.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 008 | 111020s2012 enk sb 001 0 eng d | ||
| 010 | |z 2011043014 | ||
| 020 | |z 9781119967620 | ||
| 020 | |z 9780470974889 | ||
| 035 | |a (CaPaEBR)ebr10546552 | ||
| 035 | |a (OCoLC)794488170 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5822 |b .H37 2012eb |
| 082 | 0 | 4 | |a 659.101/9 |2 23 |
| 100 | 1 | |a Heath, Robert, |d 1947- | |
| 245 | 1 | 0 | |a Seducing the subconscious |h [electronic resource] : |b the psychology of emotional influence in advertising / |c Robert Heath. |
| 260 | |a Chichester, West Sussex ; |a Hoboken, NJ : |b Wiley, |c 2012. | ||
| 300 | |a xi, 248 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Advertising |x Psychological aspects. | |
| 650 | 0 | |a Emotions. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10546552 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 136339 |d 136339 | ||