Jugaad innovation think frugal, be flexible, generate breakthrough growth /

"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R&D projects and highly-structured innovation processes. Jug...

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Autore principale:	Radjou, Navi
Ente Autore:	ebrary, Inc
Altri autori:	Prabhu, Jaideep C., Ahuja, Simone
Natura:	Elettronico eBook
Lingua:	inglese
Pubblicazione:	San Francisco : Jossey-Bass, 2012.
Edizione:	1st ed.
Soggetti:	Technological innovations > Case studies. Adaptability (Psychology) > Case studies. Electronic books.
Accesso online:	An electronic book accessible through the World Wide Web; click to view
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