ebrary, Inc, Beckley, J. H., Paredes, M. D., & Lopetcharat, K. (2012). Product innovation toolbox: A field guide to consumer understanding and research. Wiley-Blackwell.
Chicagoスタイル(17版)引用形式ebrary, Inc, Jacqueline H. Beckley, Maria Dulce Paredes, , Kannapon Lopetcharat. Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research. Hoboken, NJ: Wiley-Blackwell, 2012.
MLA(9版)引用形式ebrary, Inc, et al. Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research. Wiley-Blackwell, 2012.
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