The rhetoric of soft power public diplomacy in global contexts /

Sábháilte in:
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Hayden, Craig, 1972-
Údar corparáideach: ebrary, Inc
Formáid: Leictreonach Ríomhleabhar
Teanga:Béarla
Foilsithe / Cruthaithe: Lanham, Md. : Lexington Books, 2012.
Sraith:Lexington studies in political communication.
Ábhair:
Rochtain ar líne:An electronic book accessible through the World Wide Web; click to view
Clibeanna: Cuir clib leis
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Clár na nÁbhar:
  • Introduction
  • Evaluating soft power: toward a comparative framework
  • Japan: culture, pop culture, and the national brand
  • Venezuela: Telesur and the artillery of ideas
  • China: cultivating a global soft power
  • United States of America: public diplomacy 2.0 and 21st century statecraft
  • Conclusion.