The rhetoric of soft power public diplomacy in global contexts /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Hayden, Craig, 1972-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Lanham, Md. : Lexington Books, 2012.
Cyfres:Lexington studies in political communication.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • Introduction
  • Evaluating soft power: toward a comparative framework
  • Japan: culture, pop culture, and the national brand
  • Venezuela: Telesur and the artillery of ideas
  • China: cultivating a global soft power
  • United States of America: public diplomacy 2.0 and 21st century statecraft
  • Conclusion.