Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
I tiakina i:
Kaituhi matua: | Vincent, Laurence |
---|---|
Kaituhi rangatōpū: | ebrary, Inc |
Hōputu: | Tāhiko īPukapuka |
Reo: | Ingarihi |
I whakaputaina: |
New York :
American Management Association,
2012.
|
Ngā marau: | |
Urunga tuihono: | An electronic book accessible through the World Wide Web; click to view |
Ngā Tūtohu: |
Tāpirihia he Tūtohu
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
Ngā tūemi rite
The experience effect engage your customers with a consistent and memorable brand experience /
mā: Joseph, Jim, 1963-
I whakaputaina: (2010)
mā: Joseph, Jim, 1963-
I whakaputaina: (2010)
Brand advocates turning enthusiastic customers into a powerful marketing force /
mā: Fuggetta, Rob
I whakaputaina: (2012)
mā: Fuggetta, Rob
I whakaputaina: (2012)
Brand imitation
mā: Kaptan, S. S.
I whakaputaina: (2010)
mā: Kaptan, S. S.
I whakaputaina: (2010)
Digital engagement internet marketing that captures customers and builds intense brand loyalty /
mā: Harden, Leland
I whakaputaina: (2009)
mā: Harden, Leland
I whakaputaina: (2009)
Beyond the brand why engaging the right customers is essential to winning in business /
mā: Winsor, John, 1959-
I whakaputaina: (2004)
mā: Winsor, John, 1959-
I whakaputaina: (2004)
Handbook of brand relationships
I whakaputaina: (2009)
I whakaputaina: (2009)
Brand management for international hotels
mā: Patricia, Maria
I whakaputaina: (2009)
mā: Patricia, Maria
I whakaputaina: (2009)
Romancing the brand : how brands create strong, intimate relationships with customers /
mā: Halloran, Tim, 1969-
I whakaputaina: (2014)
mā: Halloran, Tim, 1969-
I whakaputaina: (2014)
Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement /
mā: Frawley, Andrew
I whakaputaina: (2015)
mā: Frawley, Andrew
I whakaputaina: (2015)
You are the brand
mā: Adubato, Steve
I whakaputaina: (2011)
mā: Adubato, Steve
I whakaputaina: (2011)
Perspectives on branding
mā: Miletsky, Jason I.
I whakaputaina: (2009)
mā: Miletsky, Jason I.
I whakaputaina: (2009)
Rethinking prestige branding : secrets of the ueber-brands /
mā: Schaefer, Wolfgang, me ētahi atu.
I whakaputaina: (2015)
mā: Schaefer, Wolfgang, me ētahi atu.
I whakaputaina: (2015)
Brand Bible the complete guide to building, designing, and sustaining brands /
I whakaputaina: (2012)
I whakaputaina: (2012)
Igniting the brand strategies that have shot brands to success /
mā: Cahill, Jonathan
I whakaputaina: (2008)
mā: Cahill, Jonathan
I whakaputaina: (2008)
Brand zero : the complete branding guide for start-ups /
mā: Tai, Jacky
I whakaputaina: (2014)
mā: Tai, Jacky
I whakaputaina: (2014)
Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /
mā: Lowenstein, Michael W., 1942-
I whakaputaina: (2014)
mā: Lowenstein, Michael W., 1942-
I whakaputaina: (2014)
Brand management
I whakaputaina: (2008)
I whakaputaina: (2008)
Handbook of brand semiotics /
I whakaputaina: (2015)
I whakaputaina: (2015)
Customer loyalty programmes and clubs
mā: Butscher, Stephan A.
I whakaputaina: (2002)
mā: Butscher, Stephan A.
I whakaputaina: (2002)
The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
mā: Lowenstein, Michael W., 1942-
I whakaputaina: (2011)
mā: Lowenstein, Michael W., 1942-
I whakaputaina: (2011)
60-minute brand strategist the essential brand book for marketing professionals /
mā: Mootee, Idris, 1958-
I whakaputaina: (2013)
mā: Mootee, Idris, 1958-
I whakaputaina: (2013)
What great brands do : the seven brand-building principles that separate the best from the rest /
mā: Yohn, Denise Lee, 1967-
I whakaputaina: (2014)
mā: Yohn, Denise Lee, 1967-
I whakaputaina: (2014)
Superior customer satisfaction and loyalty : engaging customers to drive performance /
mā: Goldstein, Sheldon D.
I whakaputaina: (2009)
mā: Goldstein, Sheldon D.
I whakaputaina: (2009)
The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
mā: Salinas, Gabriela
I whakaputaina: (2009)
mā: Salinas, Gabriela
I whakaputaina: (2009)
Researching customer satisfaction & loyalty how to find out what people really think /
mā: Szwarc, Paul
I whakaputaina: (2005)
mā: Szwarc, Paul
I whakaputaina: (2005)
Eliminate customer turnoffs /
mā: Timm, Paul R.
mā: Timm, Paul R.
Exceed customer expectations /
mā: Timm, Paul R.
mā: Timm, Paul R.
The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
mā: Mathieson, Rick
I whakaputaina: (2010)
mā: Mathieson, Rick
I whakaputaina: (2010)
Beyond the ultimate question : a systematic approach to improve customer loyalty /
mā: Hayes, Bob E., 1963-
I whakaputaina: (2009)
mā: Hayes, Bob E., 1963-
I whakaputaina: (2009)
Brand, organizational identity and reputation in SMEs an overview /
I whakaputaina: (2007)
I whakaputaina: (2007)
Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
mā: Mbalya, Richard
I whakaputaina: (2010)
mā: Mbalya, Richard
I whakaputaina: (2010)
Retail marketing and branding a definitive guide to maximizing ROI /
mā: Perrey, Jesko
I whakaputaina: (2011)
mā: Perrey, Jesko
I whakaputaina: (2011)
Retail marketing and branding a definitive guide to maximizing ROI /
mā: Perrey, Jesko
I whakaputaina: (2013)
mā: Perrey, Jesko
I whakaputaina: (2013)
Basics of branding : a practical guide for managers /
mā: Gronlund, Jay
I whakaputaina: (2013)
mā: Gronlund, Jay
I whakaputaina: (2013)
The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
mā: Githinji, Kennedy Gakuru
I whakaputaina: (2011)
mā: Githinji, Kennedy Gakuru
I whakaputaina: (2011)
Customer winback how to recapture lost customers and keep them loyal /
mā: Griffin, Jill
I whakaputaina: (2001)
mā: Griffin, Jill
I whakaputaina: (2001)
Branded customer service the new competitive edge /
mā: Barlow, Janelle, 1943-
I whakaputaina: (2006)
mā: Barlow, Janelle, 1943-
I whakaputaina: (2006)
Brand meaning management /
I whakaputaina: (2015)
I whakaputaina: (2015)
Fostering brand community through social media /
mā: Humphrey, William F., me ētahi atu.
I whakaputaina: (2016)
mā: Humphrey, William F., me ētahi atu.
I whakaputaina: (2016)
The challenges facing brand managers today
I whakaputaina: (2012)
I whakaputaina: (2012)
Ngā tūemi rite
-
The experience effect engage your customers with a consistent and memorable brand experience /
mā: Joseph, Jim, 1963-
I whakaputaina: (2010) -
Brand advocates turning enthusiastic customers into a powerful marketing force /
mā: Fuggetta, Rob
I whakaputaina: (2012) -
Brand imitation
mā: Kaptan, S. S.
I whakaputaina: (2010) -
Digital engagement internet marketing that captures customers and builds intense brand loyalty /
mā: Harden, Leland
I whakaputaina: (2009) -
Beyond the brand why engaging the right customers is essential to winning in business /
mā: Winsor, John, 1959-
I whakaputaina: (2004)