The daily you how the new advertising industry is defining your identity and your worth /
I tiakina i:
Kaituhi matua: | Turow, Joseph |
---|---|
Kaituhi rangatōpū: | ebrary, Inc |
Hōputu: | Tāhiko īPukapuka |
Reo: | Ingarihi |
I whakaputaina: |
New Haven :
Yale University Press,
c2011.
|
Ngā marau: | |
Urunga tuihono: | An electronic book accessible through the World Wide Web; click to view |
Ngā Tūtohu: |
Tāpirihia he Tūtohu
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
Ngā tūemi rite
Niche envy marketing discrimination in the digital age /
mā: Turow, Joseph
I whakaputaina: (2006)
mā: Turow, Joseph
I whakaputaina: (2006)
The consistent consumer predicting future behavior through lasting values /
mā: Beller, Ken
I whakaputaina: (2005)
mā: Beller, Ken
I whakaputaina: (2005)
Pre-commerce how companies and customers are transforming business together /
mā: Pearson, Bob, 1962-
I whakaputaina: (2011)
mā: Pearson, Bob, 1962-
I whakaputaina: (2011)
Profiling machines : mapping the personal information economy /
mā: Elmer, Greg, 1967-
I whakaputaina: (2004)
mā: Elmer, Greg, 1967-
I whakaputaina: (2004)
Open services innovation rethinking your business to grow and compete in a new era /
mā: Chesbrough, Henry William
I whakaputaina: (2011)
mā: Chesbrough, Henry William
I whakaputaina: (2011)
Z.E.R.O. : zero paid media as the new marketing model /
mā: Jaffe, Joseph
I whakaputaina: (2014)
mā: Jaffe, Joseph
I whakaputaina: (2014)
Effective advertising strategies for your business /
mā: Li, Cong
I whakaputaina: (2014)
mā: Li, Cong
I whakaputaina: (2014)
Service innovation organizational responses to technological opportunities & market imperatives /
I whakaputaina: (2003)
I whakaputaina: (2003)
Promotion : analysis, creativity, and strategy /
mā: Dommermuth, William P.
I whakaputaina: (1984)
mā: Dommermuth, William P.
I whakaputaina: (1984)
50 ways to keep your customers : "and get new ones" /
mā: Timm, Paul R.
I whakaputaina: (1992)
mā: Timm, Paul R.
I whakaputaina: (1992)
Auditing social media a governance and risk guide /
mā: Scott, Peter R., 1964-
I whakaputaina: (2011)
mā: Scott, Peter R., 1964-
I whakaputaina: (2011)
Consumer behaviour and advertising management
mā: Khan, Matin A.
I whakaputaina: (2006)
mā: Khan, Matin A.
I whakaputaina: (2006)
Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation /
mā: Blunt, Carolyn
I whakaputaina: (2013)
mā: Blunt, Carolyn
I whakaputaina: (2013)
50 powerful ideas you can use to keep your customers
mā: Timm, Paul R.
I whakaputaina: (2002)
mā: Timm, Paul R.
I whakaputaina: (2002)
Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
mā: Halinen, Aino, 1961-
I whakaputaina: (1997)
mā: Halinen, Aino, 1961-
I whakaputaina: (1997)
Your customer rules! : delivering the Me2B experiences that today's customers demand /
mā: Price, Bill, 1950-, me ētahi atu.
I whakaputaina: (2015)
mā: Price, Bill, 1950-, me ētahi atu.
I whakaputaina: (2015)
Emotions, advertising and consumer choice
mā: Hansen, Flemming
I whakaputaina: (2007)
mā: Hansen, Flemming
I whakaputaina: (2007)
Unrelenting innovation how to build a culture for market dominance /
mā: Tellis, Gerard J.
I whakaputaina: (2013)
mā: Tellis, Gerard J.
I whakaputaina: (2013)
Commercialization of new materials for a global economy
I whakaputaina: (1993)
I whakaputaina: (1993)
The emerging high-tech consumer a market profile and marketing strategy implications /
I whakaputaina: (1997)
I whakaputaina: (1997)
The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
mā: Dempster, Craig, me ētahi atu.
I whakaputaina: (2015)
mā: Dempster, Craig, me ētahi atu.
I whakaputaina: (2015)
Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /
mā: Freed, Larry
I whakaputaina: (2013)
mā: Freed, Larry
I whakaputaina: (2013)
Brainfluence 100 ways to persuade and convince customers with neuromarketing /
mā: Dooley, Roger, 1952-
I whakaputaina: (2012)
mā: Dooley, Roger, 1952-
I whakaputaina: (2012)
Small business smarts building buzz with social media /
mā: O'Leary, Steve
I whakaputaina: (2011)
mā: O'Leary, Steve
I whakaputaina: (2011)
All you need is a good idea! how to create marketing messages that actually get results /
mā: Heyman, Jay H., 1939-
I whakaputaina: (2008)
mā: Heyman, Jay H., 1939-
I whakaputaina: (2008)
Magnetic service /
mā: Bell, Chip R.
I whakaputaina: (2006)
mā: Bell, Chip R.
I whakaputaina: (2006)
Creating customer value : the essentials of marketing
mā: Learning Resources
mā: Learning Resources
A complaint is a gift recovering customer loyalty when things go wrong /
mā: Barlow, Janelle, 1943-
I whakaputaina: (2008)
mā: Barlow, Janelle, 1943-
I whakaputaina: (2008)
Build for change : revolutionizing customer engagement through continuous digital innovation /
mā: Trefler, Alan
I whakaputaina: (2014)
mā: Trefler, Alan
I whakaputaina: (2014)
Exceptional service, exceptional profit the secrets of building a five-star customer service organization /
mā: Inghilleri, Leonardo
I whakaputaina: (2010)
mā: Inghilleri, Leonardo
I whakaputaina: (2010)
What's the secret? to providing a world-class customer experience /
mā: DiJulius, John R., 1964-
I whakaputaina: (2008)
mā: DiJulius, John R., 1964-
I whakaputaina: (2008)
Secret service hidden systems that deliver unforgettable customer service /
mā: DiJulius, John R., 1964-
I whakaputaina: (2003)
mā: DiJulius, John R., 1964-
I whakaputaina: (2003)
Managing the customer experience : a measurement-based approach /
mā: Wilburn, Morris, 1953-
I whakaputaina: (2006)
mā: Wilburn, Morris, 1953-
I whakaputaina: (2006)
Beyond the ultimate question : a systematic approach to improve customer loyalty /
mā: Hayes, Bob E., 1963-
I whakaputaina: (2009)
mā: Hayes, Bob E., 1963-
I whakaputaina: (2009)
High tech, high touch library customer service through technology /
mā: Jurewicz, Lynn
I whakaputaina: (2003)
mā: Jurewicz, Lynn
I whakaputaina: (2003)
Why it sells : decoding the meanings of brand names, logos, ads, and other marketing and advertising ploys /
mā: Danesi, Marcel
I whakaputaina: (2008)
mā: Danesi, Marcel
I whakaputaina: (2008)
Delivering knock your socks off service
mā: Zemke, Ron
I whakaputaina: (2003)
mā: Zemke, Ron
I whakaputaina: (2003)
Brand advocates turning enthusiastic customers into a powerful marketing force /
mā: Fuggetta, Rob
I whakaputaina: (2012)
mā: Fuggetta, Rob
I whakaputaina: (2012)
Integrated advertising, promotion & marketing communications /
mā: Clow, Kenneth E.
I whakaputaina: (2004)
mā: Clow, Kenneth E.
I whakaputaina: (2004)
Behavioral marketing : delivering personalized experiences at scale /
mā: Walters, Dave, 1968-
I whakaputaina: (2015)
mā: Walters, Dave, 1968-
I whakaputaina: (2015)
Ngā tūemi rite
-
Niche envy marketing discrimination in the digital age /
mā: Turow, Joseph
I whakaputaina: (2006) -
The consistent consumer predicting future behavior through lasting values /
mā: Beller, Ken
I whakaputaina: (2005) -
Pre-commerce how companies and customers are transforming business together /
mā: Pearson, Bob, 1962-
I whakaputaina: (2011) -
Profiling machines : mapping the personal information economy /
mā: Elmer, Greg, 1967-
I whakaputaina: (2004) -
Open services innovation rethinking your business to grow and compete in a new era /
mā: Chesbrough, Henry William
I whakaputaina: (2011)